What we’re doing about it
Together with Home Instead, Honor is redefining care for older adults in communities around the world, leveraging technology, innovation, and relationships to provide quality care – every time.
Honor exists to change the way the world cares for its aging population.
As the world’s aging population continues to explode, our brands are here to provide goods and services that empower every aging adult to live on their own terms.
A new platform for aging
The Honor Care Platform combines local care, centralized operations, and best in class technology to deliver the highest quality care. This combination of human touch and technology can adapt and be tailored across our multiple home care networks. And it positions Honor to rapidly scale quality care for aging adults worldwide.
It started close to home
After co-founding Meebo, which was acquired by Google, Seth Sternberg and his co-founders had a list of ‘rules’ for whatever came next: 1) look a human in the eye, and know that you could make their life fundamentally better; 2) millions not just one (as it relates to impact); and 3) find a hard problem to work on - or better yet, solve.
A combination of these rules, coupled with Seth seeing that his mom was starting to slow down, caused him to bring the idea of caring for aging adults to Sandy Jen, Monica Lo, and Cameron Ring. Together, these four founded Honor. Honor initially started as a home care agency, scaled to a national network of home care agencies, all supported by a technology platform created to strengthen the relationship between Care Professional and client.
In 2021 Honor acquired Home Instead, the world’s leading provider of in-home care for aging adults, founded by Paul and Lori Hogan. Paul and Lori also had first-hand experience with navigating in-home care for an aging loved one, helping Paul’s grandmother, Grandma Manhart, age and thrive safely in her home. Their experience turned into a solution which grew into the world's largest home care franchise network*.
A tech "unicorn," Honor is backed by investors from Baillie Gifford, Andreessen Horowitz, T. Rowe Price Associates, Inc., and others. Never before has a company had this much reach or this much investment in technology to solve how we care for the world’s aging adults and Care Pros.
We value people
Everything we do revolves around people. These four people-centric values guide the ways we work and decisions we make every day.
